Photo by Finn Gross Maurer on Unsplash

By Erin McNeill, founder, MLN

“Listen up, kids. Do not use e-cigarettes. Vaping is for Adults Only. Are you getting the message?” Wink, wink.

That’s been the message from the e-cigarette industry, and the kids did get the message.

Teenagers are taking up the vaping craze, and with it threatening 50 years of public health gains, according to the American Academy of Pediatrics, as a new generation gets hooked on nicotine through e-cigarettes. These devices are used to heat a liquid into an aerosol that is inhaled, called “vaping.” The aerosol delivers nicotine, flavoring, and other additives.

Vaping went up 900 percent among high school students between 2011 and 2015, according to the surgeon general’s 2016 report. The AAP in January sa