Parents & Individuals

Are you a parent or concerned citizen who wants to see media literacy education in your local school? You can advocate for media literacy and make a real difference in your community. Over and over, we see that grassroots local and state-level advocacy is the engine that moves media literacy forward. So whether you start small by calling your state representatives or coordinating activities at your local school or within your community – know that you’re part of a movement helping advance media literacy for all K-12 students.

Ways to Get Started

*NEW* Advocacy Toolkit

A lot of people reach out to us and ask “what can I do to help get media literacy education into schools?” Whether you’re a student, parent, teacher, or just someone who believes that we need to equip our kids and teens with essential media literacy skills, there’s a role for us all. We’re pleased to share with you our new Advocacy Toolkit for Parents and Individuals — a guide that outlines the need for media literacy education and ideas, activities, and resources to get you started.

Reach out to your legislators

Tell your state senators and representatives that you care about media literacy and that they should care, too. Use our form to easily make a call, send an email, record a video message, or reach out via social media. Be sure to check out Bills We’re Watching so you can take action for specific media literacy bills proposed in your state. 

Advocacy in Action

An individual can have a major impact! High school senior Gracie Gilligan, as part of her senior project, administered the MLI survey in cooperation with Media Literacy Now to explore whether students are learning the skills necessary to decode messages sent via social media apps, television, video games, newspapers, and other forms of media. Teachers and administrators supported the effort. Learn more about her project and findings.

Resources for Parents & Individuals

Join our Movement

Sign up to join a growing movement, connect with other advocates, and receive news and updates about media literacy initiatives and proposed actions.

Please support our work with a donation. Your contribution will have a meaningful impact for young people today, tomorrow, and in the future.

Share your story! Are you taking action in your school or community? Let us know! We love to hear what advocates are doing around the country. Share your story.